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Whois & Analysis for vertoanalytics.com

Nov 30, 2019 9:54 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
PERFECT PRIVACY, LLC
• Address
5335 Gate Parkway
• City
Jacksonville
• Zip Code
32256
• State
FL
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for vertoanalytics.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Business  >  Marketing
• Online since
January 6, 2013 Explore Wayback Machine
• Age
11 years, 10 months, 3 days
• Alexa Rank
#483.269, vertoanalytics.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on February 23, 2020.
Title Tag
Cross-Platform Consumer Behavioral Measurement | Verto Analytics
Length: 64 (recommended: 10 to 70)
Meta Description
Measure cross-platform consumer behavior and get the rapid insights you need to provide a seamless digital experience for your customers.
Length: 137 (recommended: 50 to 160)
Google preview
Desktop Version

Cross-Platform Consumer Behavioral Measurement | Verto Analytics

https://vertoanalytics.com

Measure cross-platform consumer behavior and get the rapid insights you need to provide a seamless digital experience for your customers.

Mobile Version

https://vertoanalytics.com

Cross-Platform Consumer Behavioral Measurement | Verto Analytics

Measure cross-platform consumer behavior and get the rapid insights you need to provide a seamless digital experience for your cus...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=1.0, user-scalable=0
robots max-snippet:-1, max-image-preview:large, max-video-preview:-1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by vertoanalytics.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Consumer behaviour Confidence: 78% Arrow up

Consumer behaviour is the study of individuals, groups, or organizations and the processes they use to select, secure, use, and dispose of products, services, experiences, or ideas to satisfy their needs and wants.

It is also concerned with the social and economic impacts that purchasing and consumption behaviour has on both the consumer and wider society.

Consumer behaviour blends elements from psychology, sociology, social anthropology, marketing and economics, especially behavioural economics.

It examines how emotions, attitudes and preferences affect buying behaviour.

Characteristics of individual consumers such as demographics, personality lifestyles and behavioural variables such as usage rates, usage occasion, loyalty, brand advocacy, willingness to provide referrals, in an attempt to understand people's wants and consumption are all investigated in formal studies of consumer behaviour.

The study of consumer behaviour also investigates the influences, on the consumer, from groups such as family, friends, sports, reference groups, and society in general.

Cross-platform Confidence: 70% Arrow up

In computing, cross-platform software (multi-platform, or platform independent software) is computer software that is implemented on multiple computing platforms.

Cross-platform software may be divided into two types; one requires individual building or compilation for each platform that it supports, and the other one can be directly run on any platform without special preparation, e.g., software written in an interpreted language or pre-compiled portable bytecode for which the interpreters or run-time packages are common or standard components of all platforms.

Measurement Confidence: 70% Arrow up

Measurement is the assignment of a number to a characteristic of an object or event, which can be compared with other objects or events.

The scope and application of a measurement is dependent on the context and discipline.

In the natural sciences and engineering, measurements do not apply to nominal properties of objects or events, which is consistent with the guidelines of the International vocabulary of metrology published by the International Bureau of Weights and Measures.

However, in other fields such as statistics as well as the social and behavioral sciences, measurements can have multiple levels, which would include nominal, ordinal, interval, and ratio scales.

Experience Confidence: 68% Arrow up

Experience is the knowledge or mastery of an event or subject gained through involvement in or exposure to it.

Terms in philosophy such as "empirical knowledge" or "a posteriori knowledge" are used to refer to knowledge based on experience.

A person with considerable experience in a specific field can gain a reputation as an expert.

The concept of experience generally refers to know-how or procedural knowledge, rather than propositional knowledge: on-the-job training rather than book-learning.

Customer Confidence: 67% Arrow

WEBSITE SPEED

vertoanalytics.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.5s

This domain loads at the median speed of 2.5 seconds.

Speed Percentile

35%

vertoanalytics.com is faster than approximately 35 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #483.269 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • vertoanalytics.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (46.8%)
  • Flaf icon for other countryOthers (53.2%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #242.650

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How vertoanalytics.com looks like on a mobile device such as an iPhone.

Tablet
How vertoanalytics.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 38% #ffffff
  • 11% #f0f0f0
  • 8% #00c090
  • 7% #400090
  • 4% #f0ffff
  • 3% #e0d0f0
  • 3% #8050c0
  • 3% #f0f0ff
  • 3% #401090
  • 2% #fff0ff
  • 2% #f0fff0
  • 2% #9070c0

Text/code ratio

vertoanalytics.com's text/code ratio is 1.10%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.10%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 6
  • <H3> 3
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Unlock the consumer journey (2)
Solutions (2)
Latest case studies
Get ın touch
<H3>
3rd level heading
Data feed
Data cubes
Surveys
Alt attributes Arrow up

We found 28 images on this website.
22 ALT attributes are missing on your image tags. The issue affects 15 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 22 images on vertoanalytics.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 230
  • Likes 4
  • Shares 225
  • Comments 1

DOMAIN REGISTRAR

Domain Registrar REGISTER.COM, INC.
Registration Date 01/06/2013 11 years, 10 months, 3 days ago
Last Modified 12/31/2018 5 years, 10 months, 9 days ago
Expiration Date 01/06/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns-612.awsdns-12.net 205.251.194.100 Flag for United StatesUnited States
ns-1686.awsdns-18.co.uk 205.251.198.150 Flag for United StatesUnited States
ns-1484.awsdns-57.org 205.251.197.204 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Google LLC
  • IP Address
  • 104.199.126.236
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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