vrtcal.com Domain Owner Whois and Analysis

DOMAIN OWNER WHOIS

ⓘ The owner has chosen to keep his whois contact information private.

• Contact Name

Registration Private

• Organization

Domains By Proxy, LLC

• Address

DomainsByProxy.com, 14455 N. Hayden Road

• City

Scottsdale

• Zip Code

85260

• State

Arizona

• Country Code

US

• Phone Number

Show phone

• Email

Show email

• Domain Registrar

GoDaddy.com, LLC
See Domain Dates and Nameservers
See Server Details

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.

Improve your social media presence. Encourage people to share your homepage.

OVERVIEW

• Domain Owner

Private

• Category

Business > Advertising

• Online since

February 6, 2015 Explore Wayback Machine

• Age

9 years, 2 months, 12 days

• Alexa Rank

#1.104.394

FREE FORM BUILDER

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TECHNICAL SEO & SECURITY

❌ SSL Certificate

This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on March 26, 2020.

✅ Title Tag

VRTCAL Mobile Advertising | An Efficient Marketplace for Display Ads
Length: 68 (recommended: 10 to 70)

✅ Meta Description

VRTCAL helps you use your mobile marketing budget more efficiently. Advertise to your audience with custom display ads using a best-in-class MarketPlace.
Length: 153 (recommended: 50 to 160)

ⓘ Google preview

Desktop Version

VRTCAL Mobile Advertising | An Efficient Marketplace for Display Ads

https://vrtcal.com

VRTCAL helps you use your mobile marketing budget more efficiently. Advertise to your audience with custom display ads using a best-in-class MarketPlace.

Mobile Version

https://vrtcal.com

VRTCAL Mobile Advertising | An Efficient Marketplace for Display Ads

VRTCAL helps you use your mobile marketing budget more efficiently. Advertise to your audience with custom display ads using a bes...

✅ Encoding

Great, language/character encoding is specified: utf-8

✅ URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL	Resolved URL
http://vrtcal.com	https://vrtcal.com/
https://vrtcal.com	https://vrtcal.com/
http://www.vrtcal.com	https://vrtcal.com/
https://www.vrtcal.com	https://vrtcal.com/

✅ Robots.txt

https://vrtcal.com/robots.txt

✅ URL Parameters

Great, the domain URLs look clean.

Attribute	Value
ⓘ viewport	width=device-width, initial-scale=1
ⓘ robots	noodp

SEMANTIC ANALYSIS

ⓘ The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by vrtcal.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics

Mobile marketing Confidence: 81%

Mobile marketing is marketing on or with a mobile device, such as a smart phone. Mobile marketing can provide customers with time and location sensitive, personalized information that promotes goods, services and ideas. In a more theoretical manner, academic Andreas Kaplan defines mobile marketing as "any marketing activity conducted through a ubiquitous network to which consumers are constantly connected using a personal mobile device".

Mobile advertising Confidence: 78%

Mobile advertising is a form of advertising via mobile (wireless) phones or other mobile devices. It is a subset of mobile marketing.

Advertising Confidence: 71%

Advertising is an audio or visual form of marketing communication that employs an openly sponsored, nonpersonal message to promote or sell a product, service or idea. Sponsors of advertising are often businesses who wish to promote their products or services. Advertising is differentiated from public relations in that an advertiser usually pays for and has control over the message. It is differentiated from personal selling in that the message is nonpersonal, i.e., not directed to a particular individual.

Market (place) Confidence: 71%

A market, or marketplace, is a location where people regularly gather for the purchase and sale of provisions, livestock, and other goods. In different parts of the world, a market place may be described as a souk (from the Arabic), bazaar (from the Persian), a fixed mercado (Spanish), or itinerant tianguis (Mexico), or palengke (Philippines). Some markets operate on most days; others may be held once a week, or on less frequent specified days.

Display advertising Confidence: 69%

Display advertising is advertising on websites. It includes many different formats and contains items such as text, images, flash, video, and audio. The main purpose of display advertising is to deliver general advertisements and brand messages to site visitors.

WEBSITE SPEED

✅ vrtcal.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

ⓘ This website is ranked #1.104.394 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

United States of America (90.0%)
Others (10%)

Traffic country ranks

Country	Rank
United States of America	#277.102

LAYOUT

ⓘ Doctype HTML5

ⓘ Responsive website, mobile-friendly.

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How vrtcal.com looks like on a mobile device such as an iPhone.

Tablet
How vrtcal.com looks like on a tablet such as an iPad.

Main colors used

ⓘ These are the main HTML color codes used by this website.

23% #d0e0e0
18% #e0d0c0
16% #e0e0d0
10% #f0f0e0
6% #a0c050
4% #f0f0f0
3% #4090c0
3% #405060
3% #f0fff0
2% #90c040
2% #50a0d0
1% #708090

Text/code ratio

ⓘ vrtcal.com's text/code ratio is 4.88%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.

Text / Code Ratio 4.88%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

✅ Headings

Great, we found headings on this page.

<H1> 1
<H2> 3
<H3> 8
<H4> 3
<H5> 1
<H6> 0

<H1>

Top level heading
Build your brand with

<H2>

2^nd level heading
Why choose
Cutting-edge features
ın the news today

<H3>

3^rd level heading
ıncrease and enhance your monetization
Take control
Work with our experts
Video
Display
Native
Rewarded video
Get ın touch with us

<H4>

4^th level heading
Apı ıntegrations (utilizing json)
Pixalate
Vrtcal rtb direct for mobile applications

<H5>

5^th level heading
Mobile supply side platform

❌ Alt attributes

We found 25 images on this website.
11 ALT attributes are missing on your image tags.

Image	Image URL	Occurrences
	https://vrtcal.com/wp-content/uploads/2017/09/AdobeStock_94889624.jpeg	1
	https://vrtcal.com/wp-content/uploads/2017/09/Castbox-1.png	1
	https://vrtcal.com/wp-content/uploads/2017/09/Mavericks-Mobile-1.png	1
	https://vrtcal.com/wp-content/uploads/2017/09/Soundhound1.png	1
	https://vrtcal.com/wp-content/uploads/2017/06/json.png	1
	https://vrtcal.com/wp-content/uploads/2017/07/Site-Pixalate-1.png	1
	https://vrtcal.com/wp-content/uploads/2018/06/Screen-Shot-2018-06-22-at-7.41.13-AM.png	1
	https://vrtcal.com/wp-content/uploads/2018/06/iab-50-x-50-icon.png	1
	https://vrtcal.com/wp-content/uploads/2018/12/rgb_TAG_Certified_Against-Fraud-1.png	1
	https://ui.vrtcal.com/assets/images/icons/android.svg	1
	https://ui.vrtcal.com/assets/images/icons/apple.svg	1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 11 images on vrtcal.com. Check your website to make sure it's specified for each image on the page.

LINKS

ⓘ There is a total of 34 links on the homepage of this website.

ⓘ Internal links : 27

Anchor	Type	URL
SIGN IN	text	https://www.vrtcal.com/ui/cmetrics.php?ll=1
	image	https://vrtcal.com/
HOME	text	https://vrtcal.com/
PUBLISHERS	text	https://vrtcal.com/publishers/
ADVERTISERS	text	https://vrtcal.com/advertisers/
AD UNITS	text	https://vrtcal.com/ad-units/
NETWORK MAP	text	https://vrtcal.com/network-map/
VRTCAL MODEL	text	https://vrtcal.com/vrtcalmodel/
PARTNERS	text	https://vrtcal.com/partners/
IN THE NEWS	text	https://vrtcal.com/in-the-news/
VRTCAL	text	https://vrtcal.com/author/vrtcal/
learn more	text	/advertisers/
learn more	text	/publishers/
	image	https://vrtcal.com/utilizing-json/
VRTCAL	text	https://vrtcal.com/author/vrtcalteam/
API Integrations (Utilizing JSON)	text	https://vrtcal.com/utilizing-json/
	image	https://vrtcal.com/pixalate/
Pixalate	text	https://vrtcal.com/pixalate/
	image	https://vrtcal.com/vrtcal-rtb-direct-mobile-applications/
VRTCAL RTB direct for Mobile Applications	text	https://vrtcal.com/vrtcal-rtb-direct-mobile-applications/
Load More	text	https://vrtcal.com/in-the-news/
PRIVACY POLICY – CORPORATE	text	/docs/privacypolicy-corporate.pdf
PRIVACY POLICY – ADVERTISING	text	/docs/privacypolicy-advertising.pdf
TERMS OF SERVICE – ADVERTISERS	text	/docs/terms-advertisers.pdf
TERMS OF SERVICE – PUBLISHERS	text	/docs/terms-publishers.pdf
CREATIVE POLICY	text	/docs/creativepolicy.pdf
OPT OUT	text	https://www.vrtcal.com/opt-out

ⓘ External links : 7

Anchor	Type	URL
	image	https://www.iab.com/
	image	https://www.tagtoday.net/
No anchor	empty	https://www.facebook.com/vrtcal/
No anchor	empty	https://twitter.com/vrtcal
No anchor	empty	https://www.linkedin.com/company/vrtcal-markets-inc./
	image	https://play.google.com/store/apps/details?id=com.vrtcal.twitmore&hl=en_us
	image	https://apps.apple.com/us/app/twitmore/id1461286839

SOCIAL MEDIA PRESENCE

❌ This is an overview of your homepage shares on social networks.

It's a good start.

You should focus on obtaining more social shares to improve your overall SEO strategy. Check out these tips to build a better social media presence.

Facebook
Total Engagement 13
Likes 2
Shares 11
Comments 0

DOMAIN REGISTRAR

ⓘ Domain Registrar	GODADDY.COM, LLC
ⓘ Registration Date	02/06/2015 9 years, 2 months, 12 days ago
ⓘ Last Modified	02/02/2017 7 years, 2 months, 16 days ago
ⓘ Expiration Date	02/06/2020 Expired