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Whois & Analysis for whirlpool.com

Dec 27, 2019 10:54 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Whirlpool Properties, Inc.
• Address
500 Renaissance Drive, Suite 101
• City
St. Joseph
• Zip Code
49085
• State
MI
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for whirlpool.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Whirlpool Properties, Inc. See more
• Category
Home & Garden  >  Appliances
• Online since
December 10, 1998 Explore Wayback Machine
• Age
25 years, 4 months, 19 days
• Alexa Rank
#38.896, whirlpool.com is in the world's top 50.000 websites!

FREE FORM BUILDER

Representation of an online Form

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on February 27, 2021.
Title Tag
Home, Kitchen & Laundry Appliances & Products | Whirlpool
Length: 65 (recommended: 10 to 70)
Meta Description
Choose Whirlpool products and appliances and trust they’ll handle your family’s chores with care. Find the right Whirlpool appliance to manage your needs.
Length: 158 (recommended: 50 to 160)
Google preview
Desktop Version

Home, Kitchen & Laundry Appliances & Products | Whirlpool

https://whirlpool.com

Choose Whirlpool products and appliances and trust they’ll handle your family’s chores with care. Find the right Whirlpool appliance to manage your needs.

Mobile Version

https://whirlpool.com

Home, Kitchen & Laundry Appliances & Products | Whirlpool

Choose Whirlpool products and appliances and trust they’ll handle your family’s chores with care. Find the right Whirlpool applian...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1
robots index, follow

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by whirlpool.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Whirlpool Corporation Confidence: 77% Arrow up

The Whirlpool Corporation is an American multinational manufacturer and marketer of home appliances, headquartered in Benton Charter Township, Michigan, United States, near Benton Harbor, Michigan.

The Fortune 500 company has annual revenue of approximately $21 billion, 100,000 employees, and more than 70 manufacturing and technology research centers around the world.

The company markets Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana, Gladiator GarageWorks, Inglis, Estate, Brastemp, Bauknecht, Indesit, and Consul.

Housekeeping Confidence: 73% Arrow up

Housekeeping refers to the management of duties and chores involved in the running of a household, such as cleaning, cooking, home maintenance, shopping, laundry and bill pay.

These tasks may be performed by any of the household members, or by other persons hired to perform these tasks.

The term is also used to refer to the money allocated for such use.

By extension, an office or organization, as well as the maintenance of computer storage systems.

Laundry Confidence: 73% Arrow up

Laundry is the washing of clothing and linens.

Laundry processes are often done in a room reserved for that purpose; in an individual home this is referred to as a laundry room or utility room.

An apartment building or student hall of residence may have a shared laundry facility such as a tvättstuga.

A stand-alone business is referred to as a laundrette (laundromat).

The material that is being washed, or has been laundered, is also generally referred to as laundry.

Home appliance Confidence: 72% Arrow up

Home appliances are electrical/mechanical machines which accomplish some household functions, such as cooling/heating, cooking or cleaning.

Home appliances can be classified into:

Home Confidence: 70% Arrow up

A home or domicile is a dwelling-place used as a permanent or semi-permanent residence for an individual, family, household or several families in a tribe.

It is often a house, apartment, or other building, or alternatively a mobile home, houseboat, yurt or any other portable shelter.

Homes typically provide areas and facilities for sleeping, preparing food, eating and hygiene.

Larger groups may live in a nursing home, children's home, convent or any similar institution.

A homestead also includes agricultural land and facilities for domesticated animals.

Where more secure dwellings are not available, people may live in the informal and sometimes illegal shacks found in slums and shanty towns.

More generally, "home" may be considered to be a geographic area, such as a town, village, suburb, city, or country.

WEBSITE SPEED

whirlpool.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.4s

This domain loads at the median speed of 1.4 seconds.

Speed Percentile

63%

whirlpool.com is faster than approximately 63 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #38.896 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • whirlpool.com daily visitors distribution - Total: 4 countries
  • Flag for IndiaIndia (7.2%)
  • Flag for United States of AmericaUnited States of America (75.0%)
  • Flag for CanadaCanada (4.9%)
  • Flaf icon for other countryOthers (12.9%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #51.936
Flag for United States of AmericaUnited States of America #8.036
Flag for Iran (Islamic Republic of)Iran (Islamic Republic of) #83.875
Flag for CanadaCanada #25.334

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How whirlpool.com looks like on a mobile device such as an iPhone.

Tablet
How whirlpool.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 56% #000000
  • 22% #ffffff
  • 15% #f0f0f0
  • 1% #fffff0
  • 1% #e0b030
  • 0% #fff0f0
  • 0% #f0f0ff
  • 0% #202030
  • 0% #d0a020
  • 0% #c09010
  • 0% #f0e0a0
  • 0% #d01020

Text/code ratio

whirlpool.com's text/code ratio is 2.49%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.49%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 16
  • <H3> 9
  • <H4> 23
  • <H5> 3
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Fill detergent once and skip refills (3)
Send cooking instructions to your smart range (3)
Smart appliances that help you keep up from anywhere (3)
Education has a laundry problem (3)
Owner center (2)
<H3>
3rd level heading
Sign ın
Complete your account
Care makes an impact
Filters
Do not sell my personal ınformation
<H4>

For a better readability, only the first 20 <H4> tags are shown below.

4th level heading
Session time out
Session timed out
Washers & dryers
Kitchen appliances
Parts & accessories
<H5>
5th level heading
Owner dashboard
Register product
Manuals & downloads
Alt attributes Arrow up

We found 86 images on this website.
15 ALT attributes are missing on your image tags. The issue affects 14 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on whirlpool.com https://kitchenaid-h.assetsadobe.com/is/image/content/dam/business-unit/whirlpool/en-us/marketing-co... 1
Image with missing alt attribute found on whirlpool.com https://kitchenaid-h.assetsadobe.com/is/image/content/dam/business-unit/whirlpool/en-us/marketing-co... 1
Image with missing alt attribute found on whirlpool.com https://kitchenaid-h.assetsadobe.com/is/image/content/dam/business-unit/whirlpool/en-us/marketing-co... 1
Image with missing alt attribute found on whirlpool.com https://kitchenaid-h.assetsadobe.com/is/image/content/dam/business-unit/whirlpool/en-us/marketing-co... 1
Image with missing alt attribute found on whirlpool.com https://kitchenaid-h.assetsadobe.com/is/image/content/dam/business-unit/whirlpool/en-us/marketing-co... 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 15 images on whirlpool.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 3.528
  • Likes 547
  • Shares 2.854
  • Comments 127

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 12/10/1998 25 years, 4 months, 19 days ago
Last Modified 12/05/2018 5 years, 4 months, 23 days ago
Expiration Date 12/09/2023 Expired
Nameservers Arrow up
Host IP Address Country
ns2.whirlpool.com 159.41.1.26 Flag for United StatesUnited States
ns.whirlpool.com 158.52.1.1 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 54.175.185.69
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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