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Whois & Analysis for activecampaign.com

Dec 29, 2019 6:50 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
Inc. ActiveCampaign
• Organization
ActiveCampaign, Inc.
• Address
222 South Riverside Plaza
• City
Chicago
• Zip Code
60606
• State
IL
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for activecampaign.com
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make all versions of your website point to the same URL.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
ActiveCampaign, Inc. See more
• Category
Business  >  Marketing
• Online since
January 11, 2003 Explore Wayback Machine
• Age
21 years, 10 months, 11 days
• Alexa Rank
#31.716, activecampaign.com is in the world's top 50.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GoDaddy.com, Inc. has expired on July 27, 2020.
Title Tag
Email Marketing - Marketing Automation - Small Business CRM
Length: 59 (recommended: 10 to 70)
Meta Description
Integrated email marketing, marketing automation, and small business CRM. Save time while growing your business with sales automation.
Length: 134 (recommended: 50 to 160)
Google preview
Desktop Version

Email Marketing - Marketing Automation - Small Business CRM

https://activecampaign.com

Integrated email marketing, marketing automation, and small business CRM. Save time while growing your business with sales automation.

Mobile Version

https://activecampaign.com

Email Marketing - Marketing Automation - Small Business CRM

Integrated email marketing, marketing automation, and small business CRM. Save time while growing your business with sales automat...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by activecampaign.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Email marketing Confidence: 84% Arrow up

Email marketing is the act of sending a commercial message, typically to a group of people, using email.

In its broadest sense, every email sent to a potential or current customer could be considered email marketing.

It usually involves using email to send advertisements, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness.

Marketing emails can be sent to a purchased lead list or a current customer database.

The term usually refers to sending email messages with the purpose of enhancing a merchant's relationship with current or previous customers, encouraging customer loyalty and repeat business, acquiring new customers or convincing current customers to purchase something immediately, and sharing third-party ads.

Marketing automation Confidence: 81% Arrow up

Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as email, social media, websites, etc) and automate repetitive tasks.

Customer relationship management Confidence: 78% Arrow up

Customer relationship management (CRM) is an approach to managing a company's interaction with current and potential future customers.

It tries to analyze data about customers' history with a company and to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.

Small business Confidence: 76% Arrow up

Small businesses are privately owned corporations, partnerships, or sole proprietorships that have fewer employees and/or less annual revenue than a regular-sized business or corporation.

Businesses are defined as "small" in terms of being able to apply for government support and qualify for preferential tax policy varies depending on the country and industry.

Small businesses range from fifteen employees under the Australian Fair Work Act 2009, fifty employees according to the definition used by the European Union, and fewer than five hundred employees, to qualify for many U.S. Small Business Administration programs.

While small businesses can also be classified according to other methods, such as annual revenues, shipments, sales, assets, or by annual gross or net revenue or net profits, the number of employees is one of the most widely used measures.

Sales Confidence: 68% Arrow

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

Run Google PageSpeed Insights Analysis on activecampaign.com

TRAFFIC

This website is ranked #31.716 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • activecampaign.com daily visitors distribution - Total: 6 countries
  • Flag for IndiaIndia (7.6%)
  • Flag for United States of AmericaUnited States of America (51.1%)
  • Flag for AustraliaAustralia (3.9%)
  • Flag for BrazilBrazil (6.0%)
  • Flag for MexicoMexico (4.7%)
  • Flag for CanadaCanada (6.2%)
  • Flaf icon for other countryOthers (20.5%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #40.339
Flag for United States of AmericaUnited States of America #10.092
Flag for AustraliaAustralia #11.365
Flag for BrazilBrazil #20.010
Flag for MexicoMexico #12.376

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How activecampaign.com looks like on a mobile device such as an iPhone.

Tablet
How activecampaign.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 64% #ffffff
  • 14% #f0f0f0
  • 5% #3070e0
  • 4% #2050d0
  • 2% #f0ffff
  • 2% #f0f0ff
  • 1% #c0d0f0
  • 1% #4060d0
  • 1% #20d0a0
  • 1% #5080e0
  • 1% #fffff0
  • 0% #ffe0e0

Text/code ratio

activecampaign.com's text/code ratio is 9.30%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 9.30%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 6
  • <H3> 8
  • <H4> 49
  • <H5> 0
  • <H6> 14
<H1>
Top level heading
Turn leads into customersinto repeat customers
<H2>
2nd level heading
Aw, shucks. we’re blushing.
ıt doesn’t stop at email marketing…
See it for yourself
Team up with your favorite apps
Helping 80,000+ businesses grow
<H3>
3rd level heading
Awareness & ıntent
Nurture & educate
Convert & close
Support & grow
Send exactly what your contacts want
<H4>
4th level heading
Advanced reporting
ıntegrated forms
Site tracking
Training and support
Migration services
<H6>
6th level heading
ı want to:
Personalized email marketing
Popular features (4)
Powerful marketıng automatıon
Smart crm
Alt attributes Arrow up

We found 82 images on this website.
77 ALT attributes are missing on your image tags. The issue affects 43 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on activecampaign.com https://www.facebook.com/tr?id=555163334618949&ev=PageView&noscript=1 1
Image with missing alt attribute found on activecampaign.com /site/assets/icons/new-small-icons/users.svg 1
Image with missing alt attribute found on activecampaign.com /site/assets/icons/new-small-icons/email-alt.svg 1
Image with missing alt attribute found on activecampaign.com /site/assets/icons/new-small-icons/target.svg 2
Image with missing alt attribute found on activecampaign.com /site/assets/icons/new-small-icons/support-help.svg 2

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 77 images on activecampaign.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 6.909
  • Likes 2.729
  • Shares 2.685
  • Comments 1.495

DOMAIN REGISTRAR

Domain Registrar NAMECHEAP, INC.
Registration Date 01/11/2003 21 years, 10 months, 11 days ago
Last Modified 02/11/2018 6 years, 9 months, 10 days ago
Expiration Date 01/11/2022 Expired
Nameservers Arrow up
Host IP Address Country
abby.ns.cloudflare.com 173.245.58.100 Flag for United StatesUnited States
alex.ns.cloudflare.com 173.245.59.100 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Cloudflare, Inc.
  • IP Address
  • 104.20.0.15
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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