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SEO Report for clarins.fr

April 13, 2020 3:08 AM
Desktop screen Desktop screenshot for clarins.fr

SEO SCORE

Favicon for clarins.frclarins.fr
59

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

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Make your title tag clear, concise and include your most important keywords.
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OVERVIEW

• Category
Style & Fashion  >  Beauty
• Online since
August 19, 1996 (explore Wayback Machine)
• Alexa Rank
#751.783, clarins.fr is in the world's top 1 million websites
• Owner
CLARINS (See more)

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SEO

SSL Certificate
This website is not SSL secured (HTTPS). Consider adding a free SSL Certificate.
Title Tag
CLARINS® | Produits de Beauté : Soins Visage, Corps, Maquillage, Homme, Spas - Clarins
Length: 88 (recommended: 10 to 70)
Meta Description
Boutique en ligne CLARINS, N°1 des soins de beauté haut de gamme en Europe : Visage, Corps, Maquillage, Homme, Spas. Profitez de nos offres spéciales et exclusivités.
Length: 170 (recommended: 50 to 160)
Google preview
Desktop Version

CLARINS® | Produits de Beauté : Soins Visage, Corps, Maquillage, Homme...

http://clarins.fr

Boutique en ligne CLARINS, N°1 des soins de beauté haut de gamme en Europe : Visage, Corps, Maquillage, Homme, Spas. Profitez de nos offres spéciales et exclusivités...

Mobile Version

Favicon for clarins.fr http://clarins.fr

CLARINS® | Produits de Beauté : Soins Visage, Corps, Maquillage, Homme...

Boutique en ligne CLARINS, N°1 des soins de beauté haut de gamme en Europe : Visage, Corps, Maquillage, Homme, Spas. Profitez de n...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=3.0, user-scalable=yes

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by clarins.fr.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Clarins Confidence: 83% Arrow up

Clarins est une société française spécialisée dans la conception, la fabrication et la commercialisation de produits cosmétiques haut de gamme.

Leader européen des soins de beauté, Clarins est présente essentiellement en parfumerie et grands magasins, avec un contrat de distribution.

La fortune de la famille Courtin-Clarins est estimée en 2012 à 2400 M€ (en France).

Cosmétique Confidence: 74% Arrow up

Un cosmétique (du grec: kosmeo, « je pare, j'orne ») est une substance ou un mélange destiné à être mis en contact avec diverses parties superficielles du corps humain, notamment l'épiderme, les systèmes pileux et capillaires, les ongles, les lèvres, les organes génitaux externes, les dents et les muqueuses buccales, en vue, exclusivement ou principalement, de les nettoyer, protéger, parfumer, maintenir en bon état, de modifier leur aspect ou d'en «corriger» l'odeur.

Europe Confidence: 68% Arrow up

L'Europe est un continent ou une partie des supercontinents de l'Eurasie et de l'Afro-Eurasie.

Elle est parfois appelée le «Vieux Continent», par opposition au «Nouveau Monde» (l'Amérique).

Sur le plan culturel, l'Europe a reçu de multiples influences au cours des âges, et comprend de nombreux pays qui possèdent à la fois un héritage commun, des différences linguistiques, religieuses et historiques, et des apports récents venus depuis la mondialisation.

À ce titre, l'Europe est un espace de civilisation forgé par une histoire millénaire.

Une communauté de peuples, de différents États, tend à se constituer politiquement avec l'Union européenne.

Maquillage Confidence: 65% Arrow
Corps humain Confidence: 63% Arrow

WEBSITE SPEED

clarins.fr website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

3s

This domain loads at the median speed of 3 seconds.

Speed Percentile

26%

clarins.fr is faster than approximately 26 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #751.783 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for clarins.fr

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How clarins.fr looks like on a mobile device such as an iPhone.

Tablet
How clarins.fr looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 65% #808080
  • 9% #ffffff
  • 7% #303020
  • 5% #000000
  • 5% #202010
  • 4% #f0f0f0
  • 3% #501020
  • 1% #704050
  • 1% #603040
  • 0% #602030
  • 0% #fff0f0
  • 0% #e0b0c0

Text/code ratio

clarins.fr's text/code ratio is 5.02%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.02%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 19
  • <H3> 20
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Nos sélections
Votre spa, chez vous
Clarins & moi
Plongez dans notre univers
Meilleures ventes
<H3>
3rd level heading
Objectif summer body
Entrez votre e-mail pour recevoir des offres spéciales
Vısage
Maquıllage
Corps
Alt attributes Arrow up

We found 53 images on this website.
6 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 6 images on clarins.fr. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 6.015
  • Likes 60
  • Shares 5.930
  • Comments 25
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Nameservers Arrow up
Host IP Address Country
ns1.perf1.com 81.92.86.46 Flag for FranceFrance
ns2.perf1.fr 81.92.87.76 Flag for FranceFrance
ns3.perf1.eu 208.80.126.13 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Nameshield Paris Equinix-Overlap
  • IP Address
  • 81.92.80.55
  • Country
  • Flag for FranceFrance
  • Region
  • Pays de la Loire , Angers
  • Latitude and Longitude
  • 47.4656 : -0.548076

OWNER

The owner's whois contact information is public.
Organization
CLARINS
Address
DIRECTION juridique 9, rue du Commandant Pilot 92200 Neuilly sur Seine FR
Country Code
FR
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