deliveroo.it Domain Owner Whois and Analysis

DOMAIN OWNER WHOIS

ⓘ The owner's whois contact information is public.

• Organization

Deliveroo Italy Srl

• Address

Via Borgogna, 8

• City

Milano

• Zip Code

20122

• State

• Country Code

• Domain Registrar

GANDI-REG
See Domain Dates and Nameservers
See Server Details

SEO SCORE

deliveroo.it
Make your link ↑ do-follow

✅ 10 criteria passed
❌ 1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.

OVERVIEW

• Domain Owner

Deliveroo Italy Srl See more

• Category

Food & Drink > Cuisine-Specific

• Online since

March 17, 2014 Explore Wayback Machine

• Age

11 years, 9 months, 12 days

• Alexa Rank

#93.892, deliveroo.it is in the world's top 100.000 websites!

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TECHNICAL SEO & SECURITY

❌ SSL Certificate

This website is not SSL secured (HTTPS), the certificate issued by CloudFlare, Inc. has expired on September 9, 2020.

✅ Title Tag

Takeaways Delivered from Restaurants near you - Deliveroo
Length: 57 (recommended: 10 to 70)

✅ Meta Description

Order high-quality takeaway online from top restaurants, fast delivery straight to your home or office
Length: 102 (recommended: 50 to 160)

ⓘ Google preview

Desktop Version

Takeaways Delivered from Restaurants near you - Deliveroo

https://deliveroo.it

Order high-quality takeaway online from top restaurants, fast delivery straight to your home or office

Mobile Version

https://deliveroo.it

Takeaways Delivered from Restaurants near you - Deliveroo

Order high-quality takeaway online from top restaurants, fast delivery straight to your home or office

✅ Encoding

Great, language/character encoding is specified: utf-8

ⓘ Hreflang Tags

Alternate URL	Hreflang
https://deliveroo.co.uk/	en-GB
https://deliveroo.com.au/	en-AU
https://deliveroo.be/en/	en-BE
https://deliveroo.be/fr/	fr-BE
https://deliveroo.be/nl-be/	nl-BE
https://deliveroo.fr/fr/	fr-FR
https://deliveroo.fr/en/	en-FR
https://deliveroo.de/de/	de-DE
https://deliveroo.de/en/	en-DE
https://deliveroo.hk/en/	en-HK
https://deliveroo.hk/zh/	zh-HK
https://deliveroo.ie/	en-IE
https://deliveroo.it/it/	it-IT
https://deliveroo.it/en/	en-IT
https://deliveroo.nl/nl/	nl-NL
https://deliveroo.nl/en/	en-NL
https://deliveroo.com.sg/	en-SG
https://deliveroo.es/es/	es-ES
https://deliveroo.es/en/	en-ES
https://deliveroo.ae/	en-AE
https://deliveroo.tw/zh-tw/	zh-TW
https://deliveroo.tw/en/	en-TW
https://deliveroo.com.kw/en/	en-KW
https://deliveroo.com.kw/ar-kw/	ar-KW

✅ URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL	Resolved URL
http://deliveroo.it	https://deliveroo.it/en/
https://deliveroo.it	https://deliveroo.it/en/
http://www.deliveroo.it	https://deliveroo.it/en/
https://www.deliveroo.it	https://deliveroo.it/en/

✅ Robots.txt

https://deliveroo.it/robots.txt

✅ URL Parameters

Great, the domain URLs look clean.

Attribute	Value
ⓘ viewport	width=device-width, initial-scale=1

SEMANTIC ANALYSIS

ⓘ The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by deliveroo.it.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics

Deliveroo Confidence: 89%

Deliveroo is a British online food delivery company with operations spread across eighty-four cities in the UK, the Netherlands, France, Germany, Belgium, Ireland, Spain, Italy, Australia, Singapore, Dubai, and Hong Kong. It was founded in London in 2013 by Will Shu (a former economical analyst for S.A.C. Capital Advisors and ESO Capital and former investment banker at Morgan Stanley) and Greg Orlowski (who previously worked as a software developer and as a director of technology).

Take-out Confidence: 68%

Take-out or takeout (in North American and Philippine English); also carry-out (in some dialects in the U.S. and Scotland); take-away (in the United Kingdom other than Scotland, Australia, New Zealand, South Africa, Hong Kong, and Ireland), parcel (in Indian English and Pakistani English), refers to prepared meals or other food items, purchased at a restaurant, that the purchaser intends to eat elsewhere. A concept found in many ancient cultures, take-out food is now common worldwide, with a number of different cuisines and dishes on offer.

WEBSITE SPEED

✅ deliveroo.it website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1s

This domain loads at the median speed of 1 seconds.

Speed Percentile

81%

deliveroo.it is faster than approximately 81 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

ⓘ This website is ranked #93.892 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

Italy (100.0%)

Traffic country ranks

Country	Rank
Italy	#1.380

LAYOUT

ⓘ Doctype HTML5

ⓘ Responsive website, mobile-friendly.

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How deliveroo.it looks like on a mobile device such as an iPhone.

Tablet
How deliveroo.it looks like on a tablet such as an iPad.

Main colors used

ⓘ These are the main HTML color codes used by this website.

23% #ffffff
16% #ffd0c0
8% #00d0c0
6% #f0f0f0
3% #fffff0
3% #703010
3% #f0ffff
2% #804020
2% #602010
2% #905030
2% #10c0b0
2% #d09070

Text/code ratio

ⓘ deliveroo.it's text/code ratio is 2.58%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.

Text / Code Ratio 2.58%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

✅ Headings

Great, we found headings on this page.

<H1> 1
<H2> 3
<H3> 19
<H4> 3
<H5> 0
<H6> 0

<H1>

Top level heading
Your favourite restaurants and takeaways, delivered straight to your door

<H2>

2^nd level heading
Loved by you, delivered by us
Need some more options?
Fresh from the kitchen

<H3>

3^rd level heading
Mcdonald's
Obicà
LievitÃ
California bakery
Daruma sushi
Temakinho
Berberè pizzeria - new impasti
Rosticceria giacomo
Burger king
Macha
Grom
Pokèria by nıma milano - carosello
Deliveroo for business
Have you got the app?
Work with deliveroo
Discover deliveroo
Legal
Help
Take deliveroo with you

<H4>

4^th level heading
Riders
Restaurants
Careers

❌ Alt attributes

We found 1 images on this website.
1 ALT attributes are missing on your image tags.

Image	Image URL	Occurrences
	/en/anonymous_user_guid.gif?guid=dc2b5eb3-401a-4dc0-b0ef-d547a7038534	1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 1 images on deliveroo.it. Check your website to make sure it's specified for each image on the page.

LINKS

ⓘ There is a total of 43 links on the homepage of this website.

ⓘ Internal links : 32

Anchor	Type	URL
learn more about the cookies we use	text	/en/cookies
Deliveroo	text	/en/
Log in	text	/en/login?redirect=%2fen%2f
Log in	text	/login?redirect=/en/
halal	text	/en/cuisines/halal-takeaway
breakfast	text	/en/cuisines/breakfast-takeaway
vegetarian	text	/en/cuisines/vegetarian-takeaway
mexican	text	/en/cuisines/mexican-takeaway
dessert	text	/en/cuisines/dessert-takeaway
indian	text	/en/cuisines/indian-takeaway
greek	text	/en/cuisines/greek-takeaway
japanese	text	/en/cuisines/japanese-takeaway
chinese	text	/en/cuisines/chinese-takeaway
lebanese	text	/en/cuisines/lebanese-takeaway
american	text	/en/cuisines/american-takeaway
italian	text	/en/cuisines/italian-takeaway
thai	text	/en/cuisines/thai-takeaway
sushi	text	/en/cuisines/sushi-takeaway
pizza	text	/en/cuisines/pizza-takeaway
Enquire	text	/business
Download Deliveroo in the App Store	text	/app?platform=ios
Get Deliveroo on Google Play	text	/app?platform=android
Ride with us	text	/apply?utm-campaign=ridewithus_lower&utm-medium=organic&utm-source=landingpage
About us	text	/en/about-us
Terms and conditions	text	/en/legal
Privacy	text	/en/privacy
Cookies	text	/en/cookies
Contact	text	/en/contact
FAQ	text	/en/faq
Cuisines	text	/en/cuisines
Site map	text	/en/sitemap
Download Deliveroo in the App Store	text	/app?platform=android

ⓘ External links : 11

Anchor	Type	URL
Partner with us	text	https://restaurants.deliveroo.com/?utm-campaign=workwithus_lower&utm-medium=organic&utm-sour...
Find out more	text	https://careers.deliveroo.it
Newsroom	text	https://it.deliveroo.news
Foodscene blog	text	https://foodscene.deliveroo.it
Engineering blog	text	https://deliveroo.engineering
Design blog	text	https://deliveroo.design
Careers	text	https://careers.deliveroo.it
Restaurant signup	text	https://restaurants.deliveroo.com/
No anchor	empty	https://www.facebook.com/deliverooıt
No anchor	empty	https://twitter.com/deliveroo_italy
No anchor	empty	https://instagram.com/deliveroo_italy

DOMAIN REGISTRAR

ⓘ Domain Registrar	GANDI-REG
ⓘ Registration Date	03/17/2014 11 years, 9 months, 12 days ago
ⓘ Last Modified	10/14/2019 6 years, 2 months, 12 days ago
ⓘ Expiration Date	09/28/2020 Expired