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Whois & Analysis for graze.com

Dec 7, 2019 1:25 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Unilever Plc
• Address
Unilever House
• City
London
• Zip Code
EC4Y 0DY
• State
Greater London
• Country Code
GB
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for graze.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Unilever Plc See more
• Category
Food & Drink
• Online since
• Age
26 years, 5 months, 9 days
• Alexa Rank
#120.915, graze.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Amazon has expired on December 21, 2020.
Title Tag
graze | healthier snacks by mail
Length: 32 (recommended: 10 to 70)
Meta Description
Here at graze we select the wholesome and delicious foods that actually taste good and handpick your very own snack box, delivered wherever you like.
Length: 149 (recommended: 50 to 160)
Google preview
Desktop Version

graze | healthier snacks by mail

https://graze.com

Here at graze we select the wholesome and delicious foods that actually taste good and handpick your very own snack box, delivered wherever you like.

Mobile Version

https://graze.com

graze | healthier snacks by mail

Here at graze we select the wholesome and delicious foods that actually taste good and handpick your very own snack box, delivered...

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
Alternate URL Hreflang
/us en-US
/uk en-GB
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=1.0, user-scalable=yes

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by graze.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Food Confidence: 73% Arrow up

Food is any substance consumed to provide nutritional support for the body.

It is usually of plant or animal origin, and contains essential nutrients, such as carbohydrates, fats, proteins, vitamins, or minerals.

The substance is ingested by an organism and assimilated by the organism's cells to provide energy, maintain life, or stimulate growth.

Snack Confidence: 65% Arrow up

A snack is a portion of food, smaller than a regular meal, generally eaten between meals.

Snacks come in a variety of forms including packaged snack foods and other processed foods, as well as items made from fresh ingredients at home.

Mail Confidence: 64% Arrow

WEBSITE SPEED

graze.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.4s

This domain loads at the median speed of 1.4 seconds.

Speed Percentile

61%

graze.com is faster than approximately 61 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #120.915 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • graze.com daily visitors distribution - Total: 3 countries
  • Flag for United States of AmericaUnited States of America (36.0%)
  • Flag for United Kingdom of Great Britain and Northern IrelandUnited Kingdom of Great Britain and Northern Ireland (31.9%)
  • Flag for IndiaIndia (17.3%)
  • Flaf icon for other countryOthers (14.8%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #104.782
Flag for United Kingdom of Great Britain and Northern IrelandUnited Kingdom of Great Britain and Northern Ireland #9.004
Flag for IndiaIndia #110.706

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How graze.com looks like on a mobile device such as an iPhone.

Tablet
How graze.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 17% #ffffff
  • 13% #4090c0
  • 10% #fffff0
  • 7% #ffe050
  • 6% #f0f0e0
  • 5% #f0d040
  • 5% #fff080
  • 3% #ffd040
  • 3% #fff0e0
  • 2% #e0e0d0
  • 2% #fff0c0
  • 2% #f0e070

Text/code ratio

graze.com's text/code ratio is 7.55%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 7.55%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 7
  • <H2> 0
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Delicious and wholesome snacks, imagine that
How it works
Flavor with benefits
Always new snacks to try
Tailored to your tastes
Alt attributes Arrow up

We found 12 images on this website.
5 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 5 images on graze.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 54.525
  • Likes 6.550
  • Shares 38.975
  • Comments 9.000

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 06/15/1998 26 years, 5 months, 9 days ago
Last Modified 07/24/2019 5 years, 4 months ago
Expiration Date 06/14/2022 Expired
Nameservers Arrow up
Host IP Address Country
ns-1140.awsdns-14.org 205.251.196.116 Flag for United StatesUnited States
ns-505.awsdns-63.com 205.251.193.249 Flag for United StatesUnited States
ns-1761.awsdns-28.co.uk 205.251.198.225 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 13.225.233.98
  • Country
  • Flag for BelgiumBelgium
  • Region
  • Brussels Capital , Brussels
  • Latitude and Longitude
  • 50.8503 : 4.35171
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