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Whois & Analysis for hastingsdirect.com

Dec 13, 2019 10:59 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
Not Disclosed
• Organization
Not Disclosed
• Address
Not Disclosed
• City
Not Disclosed
• Zip Code
Not Disclosed
• State
East Sussex
• Country Code
GB
• Domain Registrar
Desktop screen Desktop screenshot for hastingsdirect.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Personal Finance  >  Insurance
• Online since
January 12, 2000 Explore Wayback Machine
• Age
24 years, 3 months, 15 days
• Alexa Rank
#131.566, hastingsdirect.com is in the world's top 1 million websites

FREE FORM BUILDER

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on May 17, 2021.
Title Tag
Hastings Direct | Car, Van, Bike and Home Insurance
Length: 51 (recommended: 10 to 70)
Meta Description
Hastings Direct for straightforward car, bike, van and home insurance. Save time and money on insurance. Get a quote and buy online today!
Length: 138 (recommended: 50 to 160)
Google preview
Desktop Version

Hastings Direct | Car, Van, Bike and Home Insurance

https://hastingsdirect.com

Hastings Direct for straightforward car, bike, van and home insurance. Save time and money on insurance. Get a quote and buy online today!

Mobile Version

https://hastingsdirect.com

Hastings Direct | Car, Van, Bike and Home Insurance

Hastings Direct for straightforward car, bike, van and home insurance. Save time and money on insurance. Get a quote and buy onlin...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by hastingsdirect.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Home insurance Confidence: 75% Arrow up

Home insurance, also commonly called homeowner's insurance (often abbreviated in the US real estate industry as HOI), is a type of property insurance that covers a private residence.

It is an insurance policy that combines various personal insurance protections, which can include losses occurring to one's home, its contents, loss of use (additional living expenses), or loss of other personal possessions of the homeowner, as well as liability insurance for accidents that may happen at the home or at the hands of the homeowner within the policy territory.

Money Confidence: 68% Arrow up

Money is any item or verifiable record that is generally accepted as payment for goods and services and repayment of debts in a particular country or socio-economic context, or is easily converted to such a form.

The main functions of money are distinguished as: a medium of exchange; a unit of account; a store of value; and, sometimes, a standard of deferred payment.

Any item or verifiable record that fulfills these functions can be considered as money.

Saving Confidence: 65% Arrow
Car Confidence: 61% Arrow
Internet Confidence: 61% Arrow

WEBSITE SPEED

hastingsdirect.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.9s

This domain loads at the median speed of 2.9 seconds.

Speed Percentile

28%

hastingsdirect.com is faster than approximately 28 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #131.566 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • hastingsdirect.com daily visitors distribution - Total: 1 country
  • Flag for United Kingdom of Great Britain and Northern IrelandUnited Kingdom of Great Britain and Northern Ireland (64.1%)
  • Flaf icon for other countryOthers (35.9%)

Traffic country ranks

Country Rank
Flag for United Kingdom of Great Britain and Northern IrelandUnited Kingdom of Great Britain and Northern Ireland #10.136

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How hastingsdirect.com looks like on a mobile device such as an iPhone.

Tablet
How hastingsdirect.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 26% #ffffff
  • 9% #80b0d0
  • 8% #e0e0e0
  • 8% #e0f0f0
  • 6% #f0f0f0
  • 5% #70a0c0
  • 4% #f0ffff
  • 4% #c0e0e0
  • 3% #d0e0f0
  • 3% #b0d0e0
  • 2% #a0c0d0
  • 2% #e0f0ff

Text/code ratio

hastingsdirect.com's text/code ratio is 16.50%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 16.50%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 7
  • <H3> 16
  • <H4> 1
  • <H5> 6
  • <H6> 0
<H1>
Top level heading
Fancy winning a £100 amazon voucher?
<H2>
2nd level heading
Car insurance
To celebrate reaching over 500,000 customers using our app we’re giving away five £100amazonvouchers! ıf you’re a car customer and haven’t downloaded our app yet, do it now for a chance to win.
Home insurance
Bike insurance
Van insurance
<H3>
3rd level heading
Simply download the app, register and log in using your myaccount details to enter.
Manage your account
Make a new claim
Manage an existing claim
Broken down?
<H4>
4th level heading
Join us...
<H5>
5th level heading
Can we help?
Our products
ınsurance
Legal
How can we help?
Alt attributes Arrow up

We found 25 images on this website.
6 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 6 images on hastingsdirect.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 995
  • Likes 29
  • Shares 913
  • Comments 53

DOMAIN REGISTRAR

Domain Registrar ASCIO TECHNOLOGIES, INC
Registration Date 01/12/2000 24 years, 3 months, 15 days ago
Last Modified 04/13/2018 6 years, 13 days ago
Expiration Date 01/12/2027 2 years, 8 months, 20 days from now
Nameservers Arrow up
Host IP Address Country
ns4.netzoomi.net 78.157.217.8 Flag for United KingdomUnited Kingdom
mccoy.netzoomi.net 158.69.211.56 Flag for CanadaCanada

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Adapt
  • IP Address
  • 85.133.33.212
  • Country
  • Flag for United KingdomUnited Kingdom
  • Region
  • England , Woking
  • Latitude and Longitude
  • 51.3157 : -0.535

PERSONAL FINANCE > INSURANCE COMPETITORS IN UNITED KINGDOM

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