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SEO Report for lawrence.edu

December 20, 2019 3:49 PM
Desktop screen Desktop screenshot for lawrence.edu

SEO SCORE

Favicon for lawrence.edulawrence.edu
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Category
Education
• Online since
• Age
29 years, 10 months, 8 days
• Alexa Rank
#144.841, lawrence.edu is in the world's top 1 million websites
• Owner
Lawrence University (See more)

FREE FORM BUILDER

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by DigiCert Inc is valid from March 28, 2017 to June 25, 2020.
Title Tag
Liberal Arts College | Appleton, WI | Lawrence University
Length: 57 (recommended: 10 to 70)
Meta Description
Lawrence is a liberal arts college and conservatory of music located in Appleton, WI that focuses on engaged learning.
Length: 118 (recommended: 50 to 160)
Google preview
Desktop Version

Liberal Arts College | Appleton, WI | Lawrence University

https://lawrence.edu

Lawrence is a liberal arts college and conservatory of music located in Appleton, WI that focuses on engaged learning.

Mobile Version

Favicon for lawrence.edu https://lawrence.edu

Liberal Arts College | Appleton, WI | Lawrence University

Lawrence is a liberal arts college and conservatory of music located in Appleton, WI that focuses on engaged learning.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by lawrence.edu.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Liberal arts college Confidence: 82% Arrow up

A liberal arts college is a college with an emphasis on undergraduate study in the liberal arts and sciences.

A liberal arts college aims to impart a broad general knowledge and develop general intellectual capacities, in contrast to a professional, vocational, or technical curriculum.

Students in a liberal arts college generally major in a particular discipline while receiving exposure to a wide range of academic subjects, including sciences as well as the traditional humanities subjects taught as liberal arts.

Although it draws on European antecedents, the liberal arts college is strongly associated with American higher education, and most liberal arts colleges around the world draw explicitly on the American model.

Lawrence University Confidence: 81% Arrow up

Lawrence University is a liberal arts college and conservatory of music in Appleton, Wisconsin.

Founded in 1847, the school held its first classes on November 12, 1849.

Lawrence was the second college in the United States to be founded as a coeducational institution.

The school is a member of the Colleges That Change Lives and one of the Great Books Colleges.

Appleton, Wisconsin Confidence: 75% Arrow up

Appleton is a city in Outagamie (mostly), Calumet, and Winnebago counties in the U.S. state of Wisconsin.

One of the Fox Cities, it is situated on the Fox River, southwest of Green Bay and north of Milwaukee.

Appleton is the county seat of Outagamie County.

The population was 72,623 at the 2010 census.

Of this, 60,045 were in Outagamie County, 11,088 in Calumet County, and 1,490 in Winnebago County.

Appleton is the principal city of the Appleton, Wisconsin Metropolitan Statistical Area, which is included in the Appleton-Oshkosh-Neenah, Wisconsin Combined Statistical Area.

The city possesses the two tallest buildings in Outagamie County, the Zuelke Building and 222 Building, at 168 and 183 feet, respectively.

WEBSITE SPEED

lawrence.edu website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.1s

This domain loads at the median speed of 1.1 seconds.

Speed Percentile

77%

lawrence.edu is faster than approximately 77 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #144.841 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for lawrence.edu

Daily visitors by country

  • lawrence.edu daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (43.3%)
  • Flag for IndiaIndia (32.6%)
  • Flaf icon for other countryOthers (24.1%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #137.551
Flag for IndiaIndia #105.930

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How lawrence.edu looks like on a mobile device such as an iPhone.

Tablet
How lawrence.edu looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 35% #f0f0f0
  • 19% #e0e0e0
  • 15% #d0d0d0
  • 13% #ffffff
  • 4% #403020
  • 3% #005080
  • 3% #604030
  • 2% #004070
  • 2% #507070
  • 1% #302010
  • 1% #a09080
  • 1% #605040

Text/code ratio

lawrence.edu's text/code ratio is 7.46%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 7.46%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 20
  • <H3> 14
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Lawrence university
<H2>
2nd level heading
Search form
Utilities (2)
ınformation for
On campus
Places (2)
<H3>
3rd level heading
Brilliance awaits.
Brilliance awaits. (6)
Be the light!
More videos (2)
8:1 student-to-faculty ratio
Alt attributes Arrow up

We found 41 images on this website.
29 ALT attributes are missing on your image tags.

Image Image URL Occurrences
Image with missing alt attribute found on lawrence.edu https://www.lawrence.edu/sites/default/files/bss/mobile/homem_e.jpg 1
Image with missing alt attribute found on lawrence.edu https://www.lawrence.edu/sites/default/files/bss/desktop/home_e3.jpg 1
Image with missing alt attribute found on lawrence.edu https://www.lawrence.edu/sites/default/files/bss/mobile/homem_d.jpg 1
Image with missing alt attribute found on lawrence.edu https://www.lawrence.edu/sites/default/files/bss/desktop/home_d2.jpg 1
Image with missing alt attribute found on lawrence.edu https://www.lawrence.edu/sites/default/files/bss/mobile/homem_b_0.jpg 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 29 images on lawrence.edu. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 234
  • Likes 129
  • Shares 19
  • Comments 86
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Registration Date 06/01/1990 29 years, 10 months, 8 days ago
Last Modified 06/26/2019 9 months, 13 days ago
Expiration Date 07/31/2022 2 years, 3 months, 27 days from now

SERVER

Server map
  • Service Provider (ISP)
  • Lawrence University
  • IP Address
  • 143.44.124.14
  • Country
  • Flag for United StatesUnited States
  • Region
  • Wisconsin , Appleton
  • Latitude and Longitude
  • 44.277 : -88.4011

OWNER

The owner's whois contact information is public.
Organization
Lawrence University
Address
711 E Boldt Way
City
Appleton
Zip
54911
State
WI
Country
USA
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