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Whois & Analysis for lord.com

Nov 5, 2019 1:29 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
LORD CORPORATION
• Organization
LORD CORPORATION
• Address
110 LORD DR
• City
CARY
• Zip Code
27511-7917
• State
NC
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for lord.com
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your title tag clear, concise and include your most important keywords.
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Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Domain Owner
LORD CORPORATION See more
• Category
Business
• Online since
• Age
33 years, 3 months, 24 days
• Alexa Rank
#432.860, lord.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Entrust, Inc. has expired on March 30, 2021.
Title Tag
Adhesives, Coatings, Vibration and Motion Control, Sensing, and Magnetically Responsive Technologies | LORD Corp
Length: 112 (recommended: 10 to 70)
Meta Description
No description specified
Length: 0 (recommended: 50 to 160)
Google preview
Desktop Version

Adhesives, Coatings, Vibration and Motion Control, Sensing, and Magnet...

https://lord.com

Mobile Version

https://lord.com

Adhesives, Coatings, Vibration and Motion Control, Sensing, and Magnet...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width
copyright copyright 1997-2019 LORD Corporation

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by lord.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Motion control Confidence: 67% Arrow up

Motion control is a sub-field of automation, encompassing the systems or sub-systems involved in moving parts of machines in a controlled manner.

The main components involved typically include a motion controller, an energy amplifier, and one or more prime movers or actuators.

Motion control may be open loop or closed loop.

In open loop systems, the controller sends a command through the amplifier to the prime mover or actuator, and does not know if the desired motion was actually achieved.

Typical systems include stepper motor or fan control.

For tighter control with more precision, a measuring device may be added to the system (usually near the end motion).

When the measurement is converted to a signal that is sent back to the controller, and the controller compensates for any error, it becomes a Closed loop System.

Technology Confidence: 67% Arrow up

Technology ("science of craft", from Greek, techne, "art, skill, cunning of hand"; and) is the collection of techniques, skills, s and processes used in the production of goods or services or in the accomplishment of objectives, such as scientific investigation.

Technology can be the knowledge of techniques, processes, and the like, or it can be embedded in machines which can be operated without detailed knowledge of their workings.

Adhesive Confidence: 66% Arrow
Marketing Confidence: 64% Arrow
Product (business) Confidence: 63% Arrow

WEBSITE SPEED

lord.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.9s

This domain loads at the median speed of 0.9 seconds.

Speed Percentile

81%

lord.com is faster than approximately 81 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #432.860 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How lord.com looks like on a mobile device such as an iPhone.

Tablet
How lord.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 18% #f0f0f0
  • 14% #e0e0e0
  • 12% #ffffff
  • 11% #700010
  • 6% #701010
  • 5% #605040
  • 2% #e0d0c0
  • 2% #807060
  • 2% #70d0d0
  • 2% #708090
  • 2% #802020
  • 2% #706050

Text/code ratio

lord.com's text/code ratio is 9.58%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 9.58%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 10
  • <H3> 22
  • <H4> 5
  • <H5> 0
  • <H6> 3

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Search form (2)
Aerospace & defense
Automotive
Building & construction
Electronics
<H3>
3rd level heading
Lord corporation
Structural adhesives for trailers (2)
Parker completes lord acquisition (2)
ınnovating together: making the ımpossible real
10k completion workover riser flexible joint
<H4>
4th level heading
ındustries
News
Events
Video
Join the lord team
<H6>
6th level heading
About parker-lord
Links
Follow us
Alt attributes Arrow up

We found 36 images on this website.
36 ALT attributes are missing on your image tags. The issue affects 34 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on lord.com /sites/all/themes/lordcorp//deprecated/img/languages-map.png 1
Image with missing alt attribute found on lord.com https://www.lord.com/sites/default/files/Trailers%20Q317.png 2
Image with missing alt attribute found on lord.com https://www.lord.com/sites/default/files/LORD_Homepage_DayOne-01.jpg 2
Image with missing alt attribute found on lord.com https://www.lord.com/sites/default/files/LORD_Corporate-Homepage-banner-Innovating-Together-ANT.jpg 1
Image with missing alt attribute found on lord.com https://www.lord.com/sites/default/files/LORD_Completion-Workover-Riser-Flexible-Joint-042318.jpg 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 36 images on lord.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 4.732
  • Likes 1.552
  • Shares 2.445
  • Comments 735

DOMAIN REGISTRAR

Domain Registrar NETWORK SOLUTIONS, LLC
Registration Date 07/12/1991 33 years, 3 months, 24 days ago
Last Modified 07/11/2019 5 years, 3 months, 24 days ago
Expiration Date 07/11/2029 4 years, 8 months, 10 days from now
Nameservers Arrow up
Host IP Address Country
ns-eri01.lord.com 152.50.64.251 Flag for United StatesUnited States
ns2.lord.com 152.50.232.251 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 184.73.241.198
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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