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Whois & Analysis for lotame.com

Dec 13, 2019 1:44 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for lotame.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Business  >  Marketing  >  Advertising
• Online since
December 4, 2005 Explore Wayback Machine
• Age
18 years, 11 months, 5 days
• Alexa Rank
#42.202, lotame.com is in the world's top 50.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GoDaddy.com, Inc. has expired on July 11, 2021.
Title Tag
Lotame | Data Management Technology | Data Solutions
Length: 52 (recommended: 10 to 70)
Meta Description
Make your data actionable, learn about your most valuable customers, improve ROI by targeting the right audience and increase relevance across screens.
Length: 151 (recommended: 50 to 160)
Google preview
Desktop Version

Lotame | Data Management Technology | Data Solutions

https://lotame.com

Make your data actionable, learn about your most valuable customers, improve ROI by targeting the right audience and increase relevance across screens.

Mobile Version

https://lotame.com

Lotame | Data Management Technology | Data Solutions

Make your data actionable, learn about your most valuable customers, improve ROI by targeting the right audience and increase rele...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport initial-scale=1.0,maximum-scale=2.0,width=device-width
robots max-snippet:-1, max-image-preview:large, max-video-preview:-1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by lotame.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Most valuable customers Confidence: 86% Arrow up

Most valuable customers is a marketing term referring to the customers who are the most profitable for a company.

These customers buy more or higher-value products than the average customer.

The companies can provide these customers with advice and guidance to make them loyal.

Data management Confidence: 70% Arrow up

Data management comprises all the disciplines related to managing data as a valuable resource.

Overview.

Technology Confidence: 69% Arrow up

Technology ("science of craft", from Greek, techne, "art, skill, cunning of hand"; and) is the collection of techniques, skills, s and processes used in the production of goods or services or in the accomplishment of objectives, such as scientific investigation.

Technology can be the knowledge of techniques, processes, and the like, or it can be embedded in machines which can be operated without detailed knowledge of their workings.

Ethics Confidence: 64% Arrow

WEBSITE SPEED

lotame.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.1s

This domain loads at the median speed of 1.1 seconds.

Speed Percentile

74%

lotame.com is faster than approximately 74 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #42.202 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • lotame.com daily visitors distribution - Total: 6 countries
  • Flag for IndiaIndia (22.8%)
  • Flag for United States of AmericaUnited States of America (38.1%)
  • Flag for CanadaCanada (5.3%)
  • Flaf icon for other countryOthers (33.8%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #15.002
Flag for IndonesiaIndonesia #19.982
Flag for PakistanPakistan #50.137
Flag for United States of AmericaUnited States of America #22.849
Flag for LebanonLebanon #1.083

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How lotame.com looks like on a mobile device such as an iPhone.

Tablet
How lotame.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 34% #506060
  • 25% #607070
  • 16% #ffffff
  • 5% #606060
  • 5% #f0f0f0
  • 3% #70a040
  • 3% #708080
  • 2% #809090
  • 1% #fffff0
  • 1% #90a0a0
  • 1% #609050
  • 1% #f0fff0

Text/code ratio

lotame.com's text/code ratio is 5.90%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.90%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 1
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Unstacked data solutions
<H2>
2nd level heading
Ready to get started?
Alt attributes Arrow up

We found 17 images on this website.
9 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 9 images on lotame.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 484
  • Likes 138
  • Shares 315
  • Comments 31

DOMAIN REGISTRAR

Domain Registrar GODADDY.COM, LLC
Registration Date 12/04/2005 18 years, 11 months, 5 days ago
Last Modified 12/02/2019 4 years, 11 months, 8 days ago
Expiration Date 12/04/2021 Expired
Nameservers Arrow up
Host IP Address Country
ns-1221.awsdns-24.org 205.251.196.197 Flag for United StatesUnited States
ns-287.awsdns-35.com 205.251.193.31 Flag for United StatesUnited States
ns-875.awsdns-45.net 205.251.195.107 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Google LLC
  • IP Address
  • 104.198.30.94
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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