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SEO Report for otterbein.edu

December 21, 2019 12:57 PM
Desktop screen Desktop screenshot for otterbein.edu

SEO SCORE

Favicon for otterbein.eduotterbein.edu
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Education  >  College / Graduate School
• Online since
• Age
24 years, 10 months, 7 days
• Alexa Rank
#168.507, otterbein.edu is in the world's top 1 million websites
• Owner
Otterbein University (See more)

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on January 22, 2020.
Title Tag
Welcome - Otterbein University
Length: 30 (recommended: 10 to 70)
Meta Description
Otterbein offers more than 75 majors and 44 minors, as well as eight graduate programs. Talk to an admissions counselor today to get started with your future.
Length: 158 (recommended: 50 to 160)
Google preview
Desktop Version

Welcome - Otterbein University

https://otterbein.edu

Otterbein offers more than 75 majors and 44 minors, as well as eight graduate programs. Talk to an admissions counselor today to get started with your future.

Mobile Version

Favicon for otterbein.edu https://otterbein.edu

Welcome - Otterbein University

Otterbein offers more than 75 majors and 44 minors, as well as eight graduate programs. Talk to an admissions counselor today to g...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1
robots max-snippet:-1, max-image-preview:large, max-video-preview:-1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by otterbein.edu.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Otterbein University Confidence: 88% Arrow up

Otterbein University is a small, highly residential, private, four-year liberal arts college in Westerville, Ohio, United States.

It offers 74 majors and 44 minors as well as eight graduate programs.

Featured programs include engineering, business management, education, and music, as well as programs and pre-professional advising that prepare students for study in law and medicine.

Major (academic) Confidence: 66% Arrow up

The academic discipline to which an undergraduate student formally commits.

A student who successfully completes all courses established in an academic major qualifies for an undergraduate degree.

The word "major" is also sometimes used administratively to refer to the academic discipline pursued by a graduate student or postgraduate student in a master's or doctoral program.

The term may also apply to a focused field of an academic discipline that a student chooses at the doctoral studies level.

Graduate school Confidence: 64% Arrow

WEBSITE SPEED

otterbein.edu website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.8s

This domain loads at the median speed of 0.8 seconds.

Speed Percentile

85%

otterbein.edu is faster than approximately 85 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #168.507 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for otterbein.edu

Daily visitors by country

  • otterbein.edu daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (75.9%)
  • Flaf icon for other countryOthers (24.1%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #61.902

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How otterbein.edu looks like on a mobile device such as an iPhone.

Tablet
How otterbein.edu looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 44% #404040
  • 10% #c0c0c0
  • 7% #505050
  • 5% #d0f0ff
  • 5% #606060
  • 5% #401010
  • 4% #c0e0f0
  • 4% #808080
  • 4% #707070
  • 2% #b0c0d0
  • 2% #502020
  • 1% #d0e0f0

Text/code ratio

otterbein.edu's text/code ratio is 5.84%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.84%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 3
  • <H3> 5
  • <H4> 7
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Otterbein university news
Athletics
Art scene
<H3>
3rd level heading
About otterbein
Apply to otterbein
Campus life
On campus
Contact otterbein
<H4>
4th level heading
About otterbein university
Admissions & financial aid
Otterbein news & events
Campus culture & student life
Student services & academic support
Alt attributes Arrow up

We found 17 images on this website.
9 ALT attributes are missing on your image tags. The issue affects 8 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 9 images on otterbein.edu. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.914
  • Likes 625
  • Shares 1.244
  • Comments 45
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Registration Date 05/27/1995 24 years, 10 months, 7 days ago
Last Modified 09/26/2019 6 months, 4 days ago
Expiration Date 07/31/2020 4 months, 4 days from now

SERVER

Server map
  • Service Provider (ISP)
  • Google LLC
  • IP Address
  • 23.251.152.199
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874

OWNER

The owner's whois contact information is public.
Organization
Otterbein University
Address
1 South Grove Street
City
Westerville
Zip
43081
State
OH
Country
USA
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