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Whois & Analysis for placed.com

Oct 30, 2019 1:22 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
DNStination Inc.
• Address
3450 Sacramento Street, Suite 405
• City
San Francisco
• Zip Code
94118
• State
CA
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for placed.com
59

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

Consider adding a robots.txt file in your web server's root directory.
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Follow Google PageSpeed Insights to make your page faster.
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OVERVIEW

• Domain Owner
DNStination Inc. See more
• Category
Hobbies & Interests  >  Investors / Inventors / Patents / Copyright
• Online since
September 24, 1999 Explore Wayback Machine
• Age
25 years, 1 month, 9 days
• Alexa Rank
#204.316, placed.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Amazon has expired on April 20, 2020.
Title Tag
Location Intelligence & Online to Offline Attribution | Placed
Length: 66 (recommended: 10 to 70)
Meta Description
Placed is the leader in location-driven insights and ad intelligence. Measuring billions of locations across the world's largest opt-in mobile. Learn more now.
Length: 159 (recommended: 50 to 160)
Google preview
Desktop Version

Location Intelligence & Online to Offline Attribution | Placed

https://placed.com

Placed is the leader in location-driven insights and ad intelligence. Measuring billions of locations across the world's largest opt-in mobile. Learn more now.

Mobile Version

https://placed.com

Location Intelligence & Online to Offline Attribution | Placed

Placed is the leader in location-driven insights and ad intelligence. Measuring billions of locations across the world's largest o...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

WEBSITE SPEED

placed.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.1s

This domain loads at the median speed of 1.1 seconds.

Speed Percentile

77%

placed.com is faster than approximately 77 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #204.316 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • placed.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (75.5%)
  • Flaf icon for other countryOthers (24.5%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #92.102

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How placed.com looks like on a mobile device such as an iPhone.

Tablet
How placed.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 35% #402040
  • 30% #f0f0f0
  • 16% #101040
  • 10% #001050
  • 2% #303060
  • 1% #d0c0c0
  • 1% #ffffff
  • 1% #504060
  • 1% #705070
  • 1% #404070
  • 0% #704060
  • 0% #e0e0f0

Text/code ratio

placed.com's text/code ratio is 1.08%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.08%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 6
  • <H2> 5
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Placed teams up with foursquare
Location ıntelligence & offline attribution
Consumer path from tv screen to store
Placed ınsights - analytics for the real world
Placed platform
<H2>
2nd level heading
Placed and foursquare join forces to deliver the first fully independent location stack in the technology space.
Placed is trusted by 350+ publishers, networks, and platforms, and 500+ advertisers and agencies to measure advertising's impact on store visits
Partnering with ınscape and kantar, placed closes the loop to store visitation across mobile devices used by 1 in 3 u.s. adults.
Open-source location analytics platform mapping the real-world relationship between people and places
Open access to location analytics on over 1,900 businesses.
Alt attributes Arrow up

We found 17 images on this website.
17 ALT attributes are missing on your image tags. The issue affects 13 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 17 images on placed.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

It's a good start.

You should focus on obtaining more social shares to improve your overall SEO strategy. Check out these tips to build a better social media presence.

  • Facebook iconFacebook
  • Total Engagement 66
  • Likes 8
  • Shares 30
  • Comments 28

DOMAIN REGISTRAR

Domain Registrar MARKMONITOR, INC.
Registration Date 09/24/1999 25 years, 1 month, 9 days ago
Last Modified 07/02/2019 5 years, 4 months, 4 days ago
Expiration Date 09/24/2026 1 year, 10 months, 25 days from now
Nameservers Arrow up
Host IP Address Country
ns-1366.awsdns-42.org 205.251.197.86 Flag for United StatesUnited States
ns-1566.awsdns-03.co.uk 205.251.198.30 Flag for United StatesUnited States
ns-876.awsdns-45.net 205.251.195.108 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 13.225.38.46
  • Country
  • Flag for FranceFrance
  • Region
  • Île-de-France , Paris
  • Latitude and Longitude
  • 48.8566 : 2.35222

HOBBIES & INTERESTS > INVESTORS / INVENTORS / PATENTS / COPYRIGHT COMPETITORS IN FRANCE

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