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SEO Report for pubnative.net

December 3, 2019 8:49 AM
Desktop screen Desktop screenshot for pubnative.net

SEO SCORE

Favicon for pubnative.netpubnative.net
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Business  >  Advertising
• Online since
• Age
5 years, 8 months, 26 days
• Alexa Rank
#245.742, pubnative.net is in the world's top 1 million websites
• Owner
Pubnative GmbH (See more)

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by Let's Encrypt is valid from December 3, 2019 to March 2, 2020.
Title Tag
PubNative | Advanced Mobile Monetization
Length: 40 (recommended: 10 to 70)
Meta Description
PubNative is a mobile publisher platform and programmatic ad exchange, providing ultimate monetization solutions for mobile app developers to maximise their ad revenues via flexible integrations (API, SDK, JavaScript).
Length: 218 (recommended: 50 to 160)
Google preview
Desktop Version

PubNative | Advanced Mobile Monetization

https://pubnative.net

PubNative is a mobile publisher platform and programmatic ad exchange, providing ultimate monetization solutions for mobile app developers to maximise their ad reven...

Mobile Version

Favicon for pubnative.net https://pubnative.net

PubNative | Advanced Mobile Monetization

PubNative is a mobile publisher platform and programmatic ad exchange, providing ultimate monetization solutions for mobile app de...

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
Alternate URL Hreflang
https://pubnative.net en
https://pubnative.net/zh-hans/ zh-hans
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by pubnative.net.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
JavaScript Confidence: 89% Arrow up

JavaScript is a high-level, dynamic, untyped, and interpreted programming language.

It has been standardized in the ECMAScript language specification.

Alongside HTML and CSS, JavaScript is one of the three core technologies of World Wide Web content production; the majority of websites employ it, and all modern Web browsers support it without the need for plug-ins.

JavaScript is prototype-based with first-class functions, making it a multi-paradigm language, supporting object-oriented, imperative, and functional programming styles.

It has an API for working with text, arrays, dates and regular expressions, but does not include any I/O, such as networking, storage, or graphics facilities, relying for these upon the host environment in which it is embedded.

Ad exchange Confidence: 83% Arrow up

An ad exchange is a technology platform that facilitates the buying and selling of media advertising inventory from multiple ad networks.

Prices for the inventory are determined through bidding.

The approach is technology-driven as opposed to the historical approach of negotiating price on media inventory.

This represents a field beyond ad networks as defined by the Interactive Advertising Bureau (IAB), and by advertising trade publications such as Advertising Age.

Mobile app Confidence: 82% Arrow up

A mobile application software or mobile app is an application software designed to run on mobile devices such as smartphones and tablet computers.

Most such devices are sold with several apps bundled as pre-installed software, such as a web browser, email client, calendar, mapping program, and an app for buying music or other media or more apps.

Some pre-installed apps can be removed by an ordinary uninstall process, thus leaving more storage space for desired ones.

Where the software does not allow this, some devices can be rooted to eliminate the undesired apps.

Application programming interface Confidence: 80% Arrow up

In computer programming, an Application Programming Interface (API) is a set of subroutine definitions, protocols, and tools for building application software.

In general terms, it is a set of clearly defined methods of communication between various software components.

A good API makes it easier to develop a computer program by providing all the building blocks, which are then put together by the programmer.

Software development kit Confidence: 77% Arrow up

A software development kit (SDK or devkit) is typically a set of software development tools that allows the creation of applications for a certain software package, software framework, hardware platform, computer system, video game console, operating system, or similar development platform.

To enrich applications with advanced functionalities, advertisements, push notifications and more, most app developers implement specific software development kits.

Some SDKs are critical for developing an iOS/Android app.

For example, the development of an Android application requires an SDK with Java, for iOS apps an iOS SDK with Swift, and for MS Windows the .NET Framework SDK with.NET.

There are also SDKs that are installed in apps to provide analytics and data about activity.

Prominent examples include Google, InMobi and Facebook.

WEBSITE SPEED

pubnative.net website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.4s

This domain loads at the median speed of 1.4 seconds.

Speed Percentile

63%

pubnative.net is faster than approximately 63 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #245.742 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for pubnative.net

Daily visitors by country

  • pubnative.net daily visitors distribution - Total: 1 country
  • Flag for IndiaIndia (24.3%)
  • Flaf icon for other countryOthers (75.7%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #113.055

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How pubnative.net looks like on a mobile device such as an iPhone.

Tablet
How pubnative.net looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 38% #ffffff
  • 34% #b0d0f0
  • 7% #f0f0f0
  • 5% #a090c0
  • 3% #d0e0e0
  • 2% #d0e0f0
  • 2% #b0c0d0
  • 1% #f0f0ff
  • 1% #a0a0d0
  • 1% #f0ffff
  • 1% #70c0d0
  • 1% #e07070

Text/code ratio

pubnative.net's text/code ratio is 4.78%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.78%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 6
  • <H3> 9
  • <H4> 0
  • <H5> 7
  • <H6> 7

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Advanced mobile monetization
Democratizing advertising technologies
Solutions
Flexible ıntegration
ınnovative ad formats
<H3>
3rd level heading
ınnovative technology
Premium demand
Unrivalled support
Hybid
Multimedia auction
<H5>
5th level heading
Team spotlight: martin, office management (3)
Dmexco 2019 recap | pubnative (2)
Programmatic audio: an alternative way to reach consumers (2)
<H6>
6th level heading
September 25, 2019 (3)
September 23, 2019 (2)
October 31, 2019 (2)
Alt attributes Arrow up

We found 43 images on this website.
5 ALT attributes are missing on your image tags. The issue affects 4 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 5 images on pubnative.net. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 120
  • Likes 7
  • Shares 110
  • Comments 3
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar AMAZON REGISTRAR, INC.
Registration Date 05/26/2014 5 years, 8 months, 26 days ago
Last Modified 03/07/2019 11 months, 16 days ago
Expiration Date 05/26/2020 3 months, 9 days from now
Nameservers Arrow up
Host IP Address Country
ns-1039.awsdns-01.org 205.251.196.15 Flag for United StatesUnited States
ns-1550.awsdns-01.co.uk 205.251.198.14 Flag for United StatesUnited States
ns-449.awsdns-56.com 205.251.193.193 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Hetzner
  • IP Address
  • 116.203.45.130
  • Country
  • Flag for GermanyGermany
  • Region
  • Bavaria , Nuremberg
  • Latitude and Longitude
  • 49.452 : 11.0767

OWNER

The owner's whois contact information is public.
Name
Ionut Ciobotaru
Organization
Pubnative GmbH
Address
Greifswalder Str. 212
City
Berlin
Zip
10405
Country Code
DE
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