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SEO Report for thecity.nyc

January 12, 2020 6:17 AM
Desktop screen Desktop screenshot for thecity.nyc

SEO SCORE

Favicon for thecity.nycthecity.nyc
66

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Category
News / Weather / Information
• Online since
October 8, 2014 (explore Wayback Machine)
• Age
6 years, 9 months, 24 days
• Alexa Rank
#168.525, thecity.nyc is in the world's top 1 million websites
• Owner
The City (See more)

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GlobalSign nv-sa has expired on September 23, 2020.
Title Tag
THE CITY — An independent, nonprofit newsroom for New York
Length: 60 (recommended: 10 to 70)
Meta Description
THE CITY is an independent, nonprofit news outlet dedicated to hard-hitting reporting that serves the people of New York.
Length: 121 (recommended: 50 to 160)
Google preview
Desktop Version

THE CITY — An independent, nonprofit newsroom for New York

https://thecity.nyc

THE CITY is an independent, nonprofit news outlet dedicated to hard-hitting reporting that serves the people of New York.

Mobile Version

Favicon for thecity.nyc https://thecity.nyc

THE CITY — An independent, nonprofit newsroom for New York

THE CITY is an independent, nonprofit news outlet dedicated to hard-hitting reporting that serves the people of New York.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width,initial-scale=1,shrink-to-fit=no
author This attribute is present but empty.

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by thecity.nyc.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
New York (magazine) Confidence: 72% Arrow up

New York is a bi-weekly magazine concerned with life, culture, politics, and style generally, and with a particular emphasis on New York City.

Founded by Milton Glaser and Clay Felker in 1968 as a competitor to The New Yorker, it was brasher and less polite, and established itself as a cradle of New Journalism.

Over time, it became more national in scope, publishing many noteworthy articles on American culture by writers such as Tom Wolfe, Jimmy Breslin, Nora Ephron, John Heilemann, Frank Rich, and Rebecca Traister.

The Newsroom (U.S. TV series) Confidence: 68% Arrow up

The Newsroom is an American television political drama series created and principally written by Aaron Sorkin that premiered on HBO on June 24, 2012, and concluded on December 14, 2014, consisting of 25 episodes over three seasons, with episodes ranging from 52–73 minutes in length.

News Confidence: 65% Arrow
People (magazine) Confidence: 63% Arrow

WEBSITE SPEED

thecity.nyc website speed is very slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1s

This domain loads at the median speed of 1 seconds.

Speed Percentile

81%

thecity.nyc is faster than approximately 81 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #168.525 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for thecity.nyc

Daily visitors by country

  • thecity.nyc daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (99.6%)
  • Flaf icon for other countryOthers (0.80000000000001%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #34.145

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How thecity.nyc looks like on a mobile device such as an iPhone.

Tablet
How thecity.nyc looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 81% #f0f0f0
  • 4% #000000
  • 3% #ffffff
  • 2% #d0e0f0
  • 2% #1070f0
  • 2% #2070e0
  • 1% #1070ff
  • 1% #90c0f0
  • 1% #4080e0
  • 0% #a0c0d0
  • 0% #e0f0ff
  • 0% #60a0e0

Text/code ratio

thecity.nyc's text/code ratio is 2.05%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.05%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 105
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
New dyslexia screening at two brooklyn schools — for $2,000
Subway door problems went beyond two ıncidents, records show
State sets rules to give due process to child parolees
Keep up with the cıty
Got a tip?
Alt attributes Arrow up

We found 125 images on this website.
125 ALT attributes are missing on your image tags. The issue affects 105 actual different images that could be loaded more than once in your page.

For a better readability, only the first 50 images missing a description are shown below.

Image Image URL Occurrences
Image with missing alt attribute found on thecity.nyc https://images.thecity.nyc/v1/imgs/0b/c0/7fbe8d25f84eaa805d8e583cd65abf566507.w320.a320x100.2x.jpg 1
Image with missing alt attribute found on thecity.nyc https://images.thecity.nyc/v1/imgs/24/47/1d145a17b68d52b444a3f5da5ab13a86262b.w291.a291x194.1x.jpg 1
Image with missing alt attribute found on thecity.nyc https://images.thecity.nyc/v1/imgs/cc/9d/cc4ccab60b90ee12f63fd5a7a1516c5894be.w291.a291x194.1x.jpg 1
Image with missing alt attribute found on thecity.nyc https://images.thecity.nyc/v1/imgs/9b/6e/8f4d3a0bd54d165942a91209e630f4781096.w291.a291x194.1x.jpg 1
Image with missing alt attribute found on thecity.nyc https://images.thecity.nyc/v1/imgs/0c/0a/71dc0040159915ff4a44adad42b1a221838c.w700.a700x467.jpg 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 125 images on thecity.nyc. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 2.505
  • Likes 1.679
  • Shares 597
  • Comments 229
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar ENOM, LLC
Registration Date 10/08/2014 6 years, 9 months, 24 days ago
Last Modified 04/04/2019 2 years, 3 months, 26 days ago
Nameservers Arrow up
Host IP Address Country
dns1.name-services.com 98.124.243.1 Flag for United StatesUnited States
dns2.name-services.com 64.98.151.1 Flag for CanadaCanada
dns5.name-services.com 98.124.243.3 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Fastly
  • IP Address
  • 151.101.1.209
  • Country
  • Flag for United StatesUnited States
  • Region
  • New Jersey , Newark
  • Latitude and Longitude
  • 40.7357 : -74.1724

OWNER

The owner's whois contact information is public.
Organization
The City
State
NY
Country Code
US
Email
Please query the RDDS service of the Registrar of Record identified in this output for information on how to contact the Registrant, Admin, or Tech contact of the queried domain name.
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