Whois & Analysis for mediapost.com

Advertising is an audio or visual form of marketing communication that employs an openly sponsored, nonpersonal message to promote or sell a product, service or idea.

Sponsors of advertising are often businesses who wish to promote their products or services.

Advertising is differentiated from public relations in that an advertiser usually pays for and has control over the message.

It is differentiated from personal selling in that the message is nonpersonal, i.e., not directed to a particular individual.

Cable radio or cable FM is a concept similar to that of cable television, bringing radio signals into homes and businesses via coaxial cable.

It is generally used as cable TV was in its early days when it was "community antenna television", to enhance the quality of terrestrial radio signals that are difficult to receive in an area.

However, cable-only radio outlets also exist.

Marketing is the study and management of exchange relationships.

The American Marketing Association has defined marketing as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.".

The mass media is a diversified collection of media technologies that reach a large audience via mass communication.

The technologies through which this communication takes place include a variety of outlets.

To publish is to make content available to the general public.

While specific use of the term may vary among countries, it is usually applied to text, images, or other audio-visual content on any traditional medium, including paper (newspapers, magazines, catalogs, etc).

The word publication means the act of publishing, and also refers to any printed copies.