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SEO Report for niu.edu

November 8, 2019 1:50 AM
Desktop screen Desktop screenshot for niu.edu

SEO SCORE

Favicon for niu.eduniu.edu
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Follow Google PageSpeed Insights to make your page faster.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Education  >  College / Graduate School
• Online since
December 8, 1988 (explore Wayback Machine)
• Age
30 years, 11 months, 14 days
• Alexa Rank
#25.661, niu.edu is in the world's top 50.000 websites!
• Owner
Northern Illinois University (See more)

FREE FORM BUILDER

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by DigiCert Inc is valid from November 20, 2017 to November 4, 2020.
Title Tag
Northern Illinois University - Your Future. Our Focus.
Length: 54 (recommended: 10 to 70)
Meta Description
At nationally ranked Northern Illinois University, you’ll get a personalized college experience that will lead to career success. Get to know us today.
Length: 153 (recommended: 50 to 160)
Google preview
Desktop Version

Northern Illinois University - Your Future. Our Focus.

https://niu.edu

At nationally ranked Northern Illinois University, you’ll get a personalized college experience that will lead to career success. Get to know us today.

Mobile Version

Favicon for niu.edu https://niu.edu

Northern Illinois University - Your Future. Our Focus.

At nationally ranked Northern Illinois University, you’ll get a personalized college experience that will lead to career success....

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by niu.edu.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Northern Illinois University Confidence: 84% Arrow up

Northern Illinois University (NIU) is a public research university in DeKalb, Illinois, United States, with satellite centers in Chicago, Hoffman Estates, Naperville, Rockford, and Oregon.

It was founded as Northern Illinois State Normal School on May 22, 1895, by Illinois Governor John P.

Altgeld as part of an expansion of the state's system for producing college-educated teachers.

Douglas Baker was named the university's twelfth president in May 2013.

WEBSITE SPEED

niu.edu website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.1s

This domain loads at the median speed of 1.1 seconds.

Speed Percentile

73%

niu.edu is faster than approximately 73 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #25.661 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for niu.edu

Daily visitors by country

  • niu.edu daily visitors distribution - Total: 8 countries
  • Flag for IndiaIndia (4.3%)
  • Flag for PhilippinesPhilippines (10.4%)
  • Flag for United States of AmericaUnited States of America (69.2%)
  • Flaf icon for other countryOthers (16.1%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #54.763
Flag for IndonesiaIndonesia #33.433
Flag for ThailandThailand #23.122
Flag for MalaysiaMalaysia #19.776
Flag for PhilippinesPhilippines #1.402

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How niu.edu looks like on a mobile device such as an iPhone.

Tablet
How niu.edu looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 32% #c01030
  • 10% #e0e0e0
  • 6% #101010
  • 4% #f0f0f0
  • 4% #c0e0f0
  • 3% #60b0e0
  • 3% #d0d0d0
  • 3% #b0d0f0
  • 3% #a00000
  • 3% #000000
  • 2% #801020
  • 2% #70c0f0

Text/code ratio

niu.edu's text/code ratio is 7.84%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 7.84%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 6
  • <H3> 4
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
What would you like to study?
See your future here
Huskie spotlight
By the numbers
Events calendar
<H3>
3rd level heading
Gariecia rose
Samantha lindberg
Miguel san juan
Simón e. weffer-elizondo
Alt attributes Arrow up

We found 19 images on this website.
4 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 4 images on niu.edu. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 2.533
  • Likes 1.144
  • Shares 1.156
  • Comments 233
  • Pinterest iconPinterest 7
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Registration Date 12/08/1988 30 years, 11 months, 14 days ago
Last Modified 09/26/2019 1 month, 23 days ago
Expiration Date 07/31/2020 8 months, 15 days from now

SERVER

  • Service Provider (ISP)
  • Northern Illinois University
  • IP Address
  • 131.156.69.43
  • Country
  • Flag for United StatesUnited States
  • Region
  • Illinois , DeKalb
  • Latitude and Longitude
  • 41.9014 : -88.7515

OWNER

The owner's whois contact information is public.
Organization
Northern Illinois University
Address
Brett Coryell, Vice President, Chief Information Officer Division of Information Technology
City
De Kalb
Zip
60115
State
IL
Country
USA
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