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Whois & Analysis for webstaurant.com

Mar 13, 2020 12:34 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for webstaurant.com
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Food & Drink
• Online since
August 18, 2004 Explore Wayback Machine
• Age
20 years, 2 months, 18 days

SUPERCHARGE YOUR SEO

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TECHNICAL SEO & SECURITY

Redirection
webstaurant.com redirects to https://webstaurantstore.com
SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by CloudFlare, Inc. has expired on October 5, 2020.
Title Tag
WebstaurantStore: Restaurant Supplies & Foodservice Equipment
Length: 65 (recommended: 10 to 70)
Meta Description
Shop over 320,000+ restaurant supplies & equipment products in our online restaurant supply store. Extremely fast shipping & wholesale pricing from the #1 restaurant supply company!
Length: 189 (recommended: 50 to 160)
Google preview
Desktop Version

WebstaurantStore: Restaurant Supplies & Foodservice Equipment

https://webstaurant.com

Shop over 320,000+ restaurant supplies & equipment products in our online restaurant supply store. Extremely fast shipping & wholesale pricing from the #1 re...

Mobile Version

https://webstaurant.com

WebstaurantStore: Restaurant Supplies & Foodservice Equipment

Shop over 320,000+ restaurant supplies & equipment products in our online restaurant supply store. Extremely fast shipping &am...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1, viewport-fit=cover

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by webstaurant.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
WebstaurantStore Confidence: 86% Arrow up

WebstaurantStore is an online restaurant supply company based in Lititz, Pennsylvania.

The company offers commercial-grade equipment to the food service industry through online ordering and commercial shipping.

WebstaurantStore is a division of Clark Associates, Inc., which was rated as Central Pennsylvania's fastest growing company in 2013 by the Central Penn Business Journal.

In 2014, Clark Associates, Inc. was also rated as the fourth largest distributor of restaurant supplies by Foodservice Equipment & Supplies Magazine (FE&S), and was awarded FE&S' Dealer of the Year Award in 2015.

WebstaurantStore was chosen as the featured e-commerce business for Pennsylvania in Google's Economic Impact Report for 2013.

Wholesaling Confidence: 73% Arrow up

Wholesaling, jobbing, or distributing is the sale of goods or merchandise to retailers; to industrial, commercial, institutional, or other professional business users; or to other wholesalers and related subordinated services.

In general, it is the sale of goods to anyone other than a standard consumer.

Retail Confidence: 73% Arrow up

Retail markets and shops have a very ancient history, dating back to antiquity.

Retailing involves the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.

Retailers satisfy demand is identified through a supply chain.

Retailers typically make a variety of strategic level decisions including the type of store, the market to be served, the optimal product assortment, customer service, supporting services and the store's overall market positioning.

Once the strategic retail plan is in place, retailers devise the retail mix which includes product, price, place, promotion, personnel and presentation.

In the digital age, an increasing number of retailers are seeking to reach broader markets by selling through multiple channels, including both bricks and mortar and online retailing.

Digital technologies are also changing the way that consumers pay for goods and services.

Retailing support services may also include the provision of credit, delivery services and a range of supporting services.

Foodservice Confidence: 72% Arrow up

Foodservice (US English) or catering industry (British English) defines those businesses, institutions, and companies responsible for any meal prepared outside the home.

This industry includes restaurants, school and hospital cafeterias, catering operations, and many other formats.

Product (business) Confidence: 72% Arrow up

In marketing, a product is anything that can be offered to a market that might satisfy a want or need.

In retailing, products are called merchandise.

In manufacturing, products are bought as raw materials and sold as finished goods.

A service is another common product type.

WEBSITE SPEED

webstaurant.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How webstaurant.com looks like on a mobile device such as an iPhone.

Tablet
How webstaurant.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 59% #f0f0f0
  • 6% #b0e0f0
  • 4% #50c0e0
  • 3% #ffffff
  • 3% #30a0f0
  • 2% #80c0e0
  • 2% #c0d0b0
  • 2% #407030
  • 1% #20a0ff
  • 1% #70b0d0
  • 1% #a0a0c0
  • 1% #104000

Text/code ratio

webstaurant.com's text/code ratio is 8.67%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 8.67%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 0
  • <H3> 5
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Commercial restaurant supplies & equipment from webstaurantstore
<H3>
3rd level heading
Easter sunday essentials view more
Recommended products
Food service resources view more
Popular restaurant supply brandsview more
User data policy
Alt attributes Arrow up

We found 146 images on this website.
80 ALT attributes are missing on your image tags. The issue affects 5 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 80 images on webstaurant.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 46.167
  • Likes 4.935
  • Shares 39.061
  • Comments 2.171

DOMAIN REGISTRAR

Domain Registrar GODADDY.COM, LLC
Registration Date 08/18/2004 20 years, 2 months, 18 days ago
Last Modified 10/12/2018 6 years, 24 days ago
Expiration Date 08/18/2020 Expired
Nameservers Arrow up
Host IP Address Country
fiona.ns.cloudflare.com 173.245.58.157 Flag for United StatesUnited States
sam.ns.cloudflare.com 173.245.59.141 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Cloudflare, Inc.
  • IP Address
  • 104.18.3.182
  • Country
  • Flag for United StatesUnited States
  • Region
  • Illinois , Chicago
  • Latitude and Longitude
  • 41.8781 : -87.6298
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